KEY PROFESSIONALS


PROMARK is a dynamic company formed by a group of highly qualified professionals who have received their higher education from prestigious institutions.  Together they form a strong nucleus combining proficiency and competency in the areas of engineering, management, marketing, economics and social sciences.  Their skills and expertise are further enhanced by a panel of specialists and advisors who are expert in their respective fields.  A brief introduction of key professionals is as under:

Col (R) Nawab Ali, PE
M.S. Management (USA), B.Sc Electrical Engg. (Pakistan)
FIE (Pakistan), MIE (Australia)

Col (R) Nawab Ali's professional experience spans over forty five years and includes assignments in the Army, private sector and Government organizations engaged in the planning, development and implementation of projects and marketing the same for the private and public sector organizations.  As a Director of PROMARK, he has worked in the preparation of company profiles and credit reports, Environmental Impact Assessment (EIA) reports for various projects and has coordinated marketing research activities.  He has worked as the Census Commissioner for Agricultural Census Organization, Government of Pakistan, Lahore; Director Projects for Panasian Marketing Services and Swedish Motors, Lahore; Deputy Commandant / Chief Instructor for the College of Electrical and Mechanical Engineering (EME), Rawalpindi; and Director Technical for National Logistics Cell (NLC), Rawalpindi.  In addition, he served in the Army at various technical and administrative posts.  He has taught business courses in various business institutes in Lahore, and has been on the guest speaker list of Army School of Logistics, Murree and Government Engineering Academy, Lahore for the last many years.  He is a Professional Engineer registered with Pakistan Engineering Council, fellow Institute of Engineers (Pakistan), and member Institute of Engineers (Australia).  He has participated in many high level meetings in Japan, Hong Kong, Sweden and Norway, and has international marketing experience and contacts.  He is actively involved in social service activities and is president of PARADISE, a non-profit organization. 

Shehzad Ahmed, PE
M.S. Industrial Engg. (USA), B.S. Industrial Engg. (USA)
MIE (Pakistan), MAPM (USA), MMAP (Pakistan)

Prior to founding PROMARK, Mr. Ahmed worked as a Plant Manager for a leading pharmaceutical company near Lahore.  He also worked as a Research Associate at the Lahore University of Management Sciences (LUMS) in Lahore and as a Teaching Assistant at Iowa State University, Ames, USA. He also worked as Executive Director at Descon Information Systems.  His areas of expertise are quality management, project management, marketing research, environmental services, production planning and manufacturing systems.  As a Director at PROMARK, he has worked in the preparation and implementation of ISO 9000 quality management systems, and Environmental Impact Assessment (EIA) reports for various projects and has coordinated activities in the social and marketing research areas.  He is trained in Participatory Rural Appraisal (PRA) and Rapid Rural Appraisal (RRA) tools.  He has also taught MBA courses in the business institutes in Lahore.  He is a Professional Engineer registered with Pakistan Engineering Council; life member of Alpha Pi Mu, Industrial Engineering Honor Society (USA), Institute of Engineers (Pakistan), and Marketing Association of Pakistan.  He has been Co-convener and member of various Standing Committees at the Lahore Chamber of Commerce and Industry.  He is the founder member of and advisor to many non-profit organizations.  He is Past President of Rotary Club of Lahore Garrison and has been elected as District Governor 2010-11 for Rotary International District 3270 comprising of Pakistan and Afghanistan.

Dr. Ashraf Khan Kayani
Ph.D. Sociology/Demography (Canada), M.A. Sociology (Canada), BA (Pakistan)
MPAA (USA), MFCD (Canada), MSED (Canada), MPSA (Pakistan), MFFIP (Pakistan)

Dr. Kayani is an International consultant registered with WHO, World Bank, UNICEF, UNDP, FAO, UNFPA and many other International organizations.  He has carried out his consulting and research assignments in the USA, Canada, Saudi Arabia, Chile and Pakistan.  His work experience includes working as Professor at Punjab University, as President of Pakistan Association for Research and Development Assistance [PARDA]; as Director Operations Research & Surveys at the Population Council; as Associate Professor at King Saud University, Riyadh, Saudi Arabia and as Senior Research Officer in the Planning Secretariat, Alberta, Canada.  His research interests are in social and health planning, maternal health and need assessments, human fertility, mortality and social problems, and marketing research.  He has over forty publications to his credit.  He is a member of Population Association of America, Federation of Canadian Demographers, Society of Edmonton Demographers, Pakistan Statistical Association, Pakistan Sociological Association and Futuristic Foundation & Institute of Pakistan.

Shuja ud Din Bhatti
M.A. Political Science (Pakistan), B.A. (Pakistan)

Mr. Bhatti has over twenty years experience in the marketing research and data collection coordination.  He has worked with Versatile Research Systems (Pvt) Ltd, Aftab Associates and Lever Brothers in various capacities.  He has been involved in the recruitment and training of surveyors, and has successfully supervised field operations, sales promotion campaigns, discounted sales and publicity and back-checking activities for a number of organizations including multinationals and donor agencies.  He is trained in Participatory Rural Appraisal (PRA) and Rapid Rural Appraisal (RRA) tools.

Khalil Mohammad
MBA (USA), BBA (USA), BSc (Pakistan), MMAP (Pakistan)

Mr. Khalil has extensive experience in finance, marketing research, and education and management consulting.  He has worked as director of Edlink Consulting, and for Idara-e-Kissan (Halla) and Taco Bell/PepsiCo, USA.  He has been involved in the development of research design and methodologies, corporate image awareness, product positioning and competitive brand analysis.  He has supervised research carried out on products/services of Lever Brothers, Proctor & Gamble, Avari, Green Dairies Ltd, Shaukat Khanum Memorial Trust Cancer Hospital, H. Karim Buksh, Packages Ltd and PACE store.  He is a visiting faculty member at different business institutes in Lahore and has taught various MBA courses.  He is widely traveled and is a member of Marketing Association of Pakistan.

Usman Ahmad
MBA (Pakistan), MCS (Pakistan)

Mr. Usman Ahmad has more than five years experience of web development.  He has prepared web pages for commercial as well as non-profit organizations.  He also has the experience of organizing and participating in many marketing campaigns.  In addition, he also has experience of human resource management.

Imran Tippu
M.A. Political Science (Pakistan), B.A. (Pakistan)

Mr. Imran Tippu has over ten years experience in conducting various field activities including Social and Marketing Research, Data Collection, Door-to-Door Sales (DDS) and Discounted Sales.  He has worked on Pepsi Cola International projects, and World Bank and UNDP/AusAID funded social research projects in urban as well as rural settings.  He has also supervised male/female teams for the DDS projects for the products of multinational companies.  He is trained in Participatory rural appraisal (PRA) and Rapid Rural appraisal (RRA).



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